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Illuminate Nutri-Serum Concentrate

Skin type

All Skin Types

Skin concerns

Dullness + Unevenness, Fine Lines + Wrinkles

Aqua Peptide Antioxidant Ampoule

Skin type

All Skin Types

Skin concerns

Fine Lines + Wrinkles, Hyperpigmentation, Skin Elasticity

Making Beauty Statements

What We Believe

Empowering Beauty Decision

Scientists shouldn't be the only ones able to decipher the label on a cosmetics bottle.

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Celebrating Individuality

We believe you should embrace what makes you unique and can make a difference whilst staying true to yourself.

Community Comes First

A platform for our community to enjoy an endless exchange of inspirations and beauty ideas.

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What We Do


Beauty Shopping Redefined

Our beauty and lifestyle shopping platform was designed with you in mind! Shop indie, alternative brands and products with confidence and a peace of mind through rich social content testimonials created from real users only.

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Demystifying Skincare

We believe in education first, with the goal of making you an expert in not just skincare, but in your skin’s care. Our digital publication, MOXIE, is here to help you unravel the complexities and mysteries behind modern beauty products and skincare regimens.

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Genuine Users, Genuine Stories

Meet incredible and inspiring everyday women from our B.Cult(ure) Community a community dedicated to making a significant social impact for future generations as they share their stories, beauty tips and recommendations.

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Join a coumminity with an all-access pass to a bounty of beauty rewards. It's free to join, and strat spending to get rewarded for loving beauty as much as we do!
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Press & Accolades
Beauty editors all over the world are loving us! Check out stories making our beauty platform, our brands and products headlines in international publications.
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